Company Spotlight: Travel with Meaning: Rethinking Purpose-Driven Travel with Mike Schibel
He got fired, bought a one-way ticket to Australia, and accidentally built a travel media brand. In this episode, we’re joined by Mike Schibel, founder and host of Travel With Meaning and one of the early voices in travel podcasting.
Mike shares how his background in Los Angeles and a decade in the entertainment industry shaped his approach to storytelling and interviewing. What started as a simple habit of asking travelers a few consistent questions quickly revealed something bigger: no matter where you’re from, people travel for the same reasons—connection, perspective, and stories that stay with them long after the trip ends.
From there, we get into the realities of building and sustaining a travel podcast, from finding the right cadence and avoiding “podfade” to balancing preparation with spontaneity in conversations. We also explore the business side of travel storytelling, including how live podcast events can build real community, how destination campaigns can authentically elevate local voices, and how to create meaningful partnerships without diluting the message.
Whether you’re building a brand, telling stories, or simply thinking more intentionally about how and why we travel, this conversation offers a fresh perspective on what meaningful travel really looks like today.
Learn more at travelwithmeaning.com.
