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TourRadar Series Jen BB TourRadar Series Jen BB

How an Organized Adventure Finds Its Traveler with TourRadar

You can feel a shift happening in multi-day travel. Travelers still want the ease and support of an organized trip, but they also want experiences that feel personal. At the same time, tour operators are looking for ways to reach more customers without losing what makes their product unique.

In the second episode of our three part Multi-Day Commerce Series with TourRadar, Dan sits down with Brendan Roberts, Chief Commercial Officer at TourRadar, to look at the distribution side of the multi-day business and how the right trip ultimately reaches the right traveler.

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