A jersey can do what a guidebook cannot: it gets you welcomed. That single idea opens the door to a much bigger trend, the rise of sports tourism as one of the most powerful forces in experiential travel today. With the FIFA World Cup 2026 set to take place across the United States, Canada, and Mexico, and cities like Toronto preparing to take center stage, the momentum behind sports-led travel is only accelerating.

In this episode, Dan is joined by co-host Aizaz Sheikh, Senior Marketing Leader in Adventure Travel and a lifelong soccer fan, bringing both an operator’s perspective and a genuine passion for the game to the conversation. Together, they sit down with Brandon Ehrhardt, VP of Marketing at Expedia Group, and Daniel Velásquez, Founder and COO of Homefans, to unpack what both the data and on-the-ground experience are revealing. Brandon shares the true scale of sports travel, why it’s a structural shift rather than a seasonal spike, and how travelers are increasingly extending their trips well beyond match day. We also explore the “spillover effect,” where demand expands into nearby cities as fans optimize for price, stay longer, and explore more.

Travel tech is evolving at lightning speed - reshaping how the world moves, books, and experiences journeys. In this episode, we sit down with Karen Bolda, Chief Product and Technology Officer for Private Label Solutions, Expedia Group’s B2B division, to explore the cutting-edge innovations driving the future of global travel from behind the scenes.

Karen takes us behind the scenes of Expedia Group's massive B2B operation – a side of the business many travelers never see but that powers over 70,000 businesses and 160,000 travel advisors worldwide. From her unique journey starting as a software developer to leading technology strategy for one of travel's biggest players, Karen offers rare insights into how Expedia is integrating AI throughout its ecosystem.