Season 6 Jen BB Season 6 Jen BB

S6/E20 Why Flexibility Is the New Fare: Inside Airline Innovation with Patrick Steadman, VP of Disruption, Hopper and Hopper Technology Solutions (HTS)

Flight canceled, heart rate rising, clock ticking. Now imagine a single tap that rebooks you on any airline in minutes or delivers a full refund without lines, calls, or frustration. In this episode, we sit down with Patrick Steadman, VP of Disruption at Hopper and Hopper Technology Solutions (HTS), to unpack the new playbook for certainty in an increasingly unpredictable sky.

We break down how cancel-for-any-reason, disruption assistance, and price freeze actually work in the real world, why they’re typically priced at 10–15% of trip cost, and how AI models balance risk, demand, and adoption. Patrick explains what happens the moment disruption hits: proactive alerts, a guided self-service experience, and a 98% automation rate that gets travelers moving again fast. We also explore who’s buying flexibility and why, from business travelers with double the attach rate to Gen Z and millennials prioritizing experiences, and premium flyers stacking fintech with loyalty instead of choosing one over the other.

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