S5/E20 Crafting Luxury River Experiences with Lisa McCaskill, VP Sales & Marketing, Scenic
Discover how Scenic has redefined river cruising by introducing the industry's first ships with outdoor private balconies. Lisa McCaskill, VP of Sales and Marketing for Scenic Canada, shares the inspiring story of how this Australian-founded company evolved from a land touring operator into a global leader in luxury river cruising - all by listening closely to guest feedback.
Scenic's "spaceships" deliver an ultra-luxury, truly all-inclusive experience where guests can enjoy fine dining, premium beverages, excursions, and gratuities without worrying about additional costs. Their sister brand, Emerald Cruises, offers a more customizable "inclusive modern luxury" experience, catering to travelers who prefer to tailor additional options to their preferences.
Lisa highlights Scenic's onboard amenities, such as multiple dining options, including Crystal Dining and the exclusive Table La Rive, as well as wellness features like the innovative Salt Therapy Lounge. She also discusses popular itineraries, like the Amsterdam to Budapest route that’s ideal for first-time cruisers and the increasingly sought-after Douro River cruises in Portugal, which often sell out well in advance.
S5/E19 Exploring the Evolving World of River Cruises with Steve Spivak, VP of Global Sales & Reservations, Tauck
What happens when 100 years of travel expertise converge with Europe’s iconic rivers? In an engaging discussion with Steve Spivak, Tauck’s Vice President of Global Sales & Reservations, we uncover how this family-owned company’s “small is big” philosophy elevates river cruising into a truly exceptional experience. Since its founding in 1925, when Arthur Tauck guided six guests on a New England adventure in a rented Studebaker, the company has grown while maintaining a steadfast commitment to its core principles.
Tauck’s river cruising approach embodies this legacy, offering a more exclusive experience by hosting just 84-130 guests on ships that competitors often pack with 190. Spaciousness is key, with 80% of their cabins exceeding 225 square feet, ensuring unrivaled comfort. Unlike many operators, each ship is staffed by four director-level professionals rather than a single cruise director, delivering unparalleled attention to every detail.