This Earth Day, we’re proud to share present our first ATTA & Travel Trends Adventure Series discussion focused on important lessons in sustainability.  In this powerful episode, Travel Trends host Dan is joined by co-host Shannon Stowell, CEO of ATTA and together they interview the CEO of Tourism Cares  Greg Takehara.

Greg & Shannon unpack the current state of sustainable travel and share many actionable insights on how the industry, along with travelers, can move past surface-level greenwashing to drive meaningful, long-term impact.

Key Highlights from this discussion include:

• Environmental Responsibility: Moving beyond buzzwords, learn how real practices can protect delicate ecosystems.

• Adventure Travel's Role: Did you know that adventure travel retains 65–70% of spending in local communities compared to only 10–15% for large-scale tourism? These numbers showcase the moral and economic power of mindful travel decisions.

• Cultural Preservation: Why Travel is an important bridge to connect and honor diverse customs and traditions.

• Human Connection: How this style of travel realizes the ultimate goal—forging connections that last a lifetime.

Did you know there was a global event for Adventure Travel companies? Join us as Dan attends his very first Adventure Travel World Summit (ATWS) held in Panama and interviews many fascinating people from Iraq to Pakistan and from Influencers to technology leaders that are shaping this massive industry.

Gain a deeper understanding of the future of environmentally responsible travel with our expert panel of sustainability leaders. In this episode of the Travel Trends Podcast, Shannon Guihan, Christian Moller-Holst, and Zach Demuth join forces to discuss the intricate world of sustainable tourism.