We’ve partnered with the Adventure Travel Trade Association (ATTA) to bring you a special 2026 Adventure Travel Series exploring the realities of building, operating, and scaling in one of the most complex and rapidly evolving sectors of the industry.

From legal risk and duty of care to partnerships, operations, and long-term business strategy, this series, co-hosted by Shannon Stowell, CEO, ATTA, goes beyond inspiration to unpack what it actually takes to run a resilient adventure travel company today.

Across the series, we sit down with industry leaders, operators, and experts to share practical insights, hard-earned lessons, and behind-the-scenes perspectives on what’s working, what’s changing, and what the future of adventure travel really looks like.